Brand Identity Studio

Your vision. Made visible.

Imprint originates full brand identities for founders — name, mark, palette, voice, story, system. You bring the vision. I translate it into something the world can see, feel, and remember.

by Alan Geleff
The work

Brand after brand. Each one a different world.

No templates. No generic copy. Instead, every Imprint identity gets its own visual logic. A look that fits the founder and the vision behind them.

Brand Identity Origination · Primary

Originate the whole identity from scratch.

You know exactly what you're building. The world just hasn't seen it yet. Imprint originates full brand identities — name, mark, palette, voice, story, and the complete visual system — for founders ready to make it real. Entry starts at $500.

Start an origination
The Brand Book · Inside the Book tier

What Book clients walk away with.

A printable, presentable 15–20 page guidebook that holds the whole identity — brand story, voice and tone, mark usage, color rules, typography hierarchy, do's and don'ts, real-world application mockups. The reference your team (or future collaborators) opens when they need to make something on-brand.

Your entire brand, made permanent.
This is the full identity treatment. Your mark on the world, captured in pages. The bound, finished artifact of everything we build together.
Brand Website · Added value

Built by the same hands that built the brand.

Most identities die at handoff. You finish the brand, then a developer who's never met your voice rebuilds it from a Figma file — and the site lands looking like someone else's. Imprint websites avoid that hand-off entirely. The look, the voice, and the code all come from the same place, so the site reads as a continuation of the brand, not a copy of it.

From a single landing page to a multi-page platform with custom backend — scoped to what your launch actually needs.

PWA included for System and Book clients when bundled with a website build. Home-screen icon, offline mode, splash screen, push-ready.
Start a brand website
The value bundle

Built into every engagement.

We equip you for confidence and success.

Every brand deserves an upper hand at launch. Imprint delivers that advantage. Here's what every origination client receives — regardless of which service they choose. The kind of resources most companies charge for. We include them because you're entitled to them.

Name & Domain Research

Alan researches business name availability (by your state) and domain options before you commit. You choose, then we build.

Brand Asset Kit

Every file you'll actually use. Logo suite (SVG + PNG, all sizes), social profile pictures pre-sized for IG, FB, X, LinkedIn, YouTube, TikTok, banner templates, favicons, apple-touch-icon, OG share image. Zipped and delivered.

Your Brand Document

Brand Sheet, Brand Guide, or Brand Book — a polished, print-ready reference built for your tier. The thing that makes your brand portable.

Business Registration Guide

A step-by-step PDF for registering your business, so the legal side doesn't slow down the launch.

Your New Brand Checklist

Everything to do in the first week with your new identity — so nothing important gets forgotten.

Domain & Email Setup

How to connect your domain and set up a professional email — without paying someone to do the obvious.

Launch Day Checklist

What to do the day you go live. Nothing left undone, nothing forgotten.

SEO + GEO Guides

Be found by search engines and recommended by AI assistants. Two guides covering the visibility foundations every founder needs — plain-language, no consultant required.

First 2 Weeks Social Schedule

When to post, where to post, and what to say. Day-by-day guidance to build momentum without burning out. Keep your brand voice consistent across every platform with PostVomit.

Start a project

Tell me what you're building.

The more you share upfront, the sharper my first reply. No template responses — every project gets a real read.

What kind of help do you need? pick any
When are you looking to start?
Budget range?
Replies within 24 hours
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